Next-Level Awesome
The Honda clients brought their creative partners together, forming the IAT (Inter-Agency Team) to launch the new Civic Hybrid. A dream team of over 10 creatives and 6 Creative Directors from 4 agencies collaborated to develop the “Next-Level Awesome” digital and social campaign. The creative immerses viewers in the dynamic and fun-to-drive nature of Honda’s latest hybrid, bringing to life its incredible drive, technology, and interior through the lens of a video game. My partner and I devised the 'Epic Walkaround' concept, which was selected by clients and adopted as the main campaign deliverable.
IAT Agencies: RPA, Kissd, Orci, and Quantasy
IAT Agencies: RPA, Kissd, Orci, and Quantasy
Streaming :15 Videos
"The Experience"
"The Drive - Sedan"
'The Drive - Hatchback"
Social :15 Videos
"The Experience"
"The Drive - Sedan"
"The Drive - Hatchback"
Digital
Stills from the Wunderkind Interactive Video Ad
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